Real estate
Meridian
The operating system for a Dubai brokerage
- Sector
- Real estate
- Location
- Dubai, UAE
- Year
- 2025
- Kickoff to production
- 14 weeks
An AI brokerage platform that answers every property enquiry in under a minute and tells agents which lead to call first.
Meridian's 60 agents were losing deals to speed. Enquiries arrived across four portals, WhatsApp and walk-ins, then sat in personal inboxes overnight. Nobody could say which listing or which portal actually produced revenue.
- 01
One intake, zero inboxes
Every portal, form and WhatsApp message lands in a single queue, enriched with the buyer's history and the listing's numbers before an agent sees it.
- 02
Scoring that reflects reality
A model trained on three years of closed deals ranks each lead by likelihood to transact, not by how loudly they enquired.
- 03
First reply in 40 seconds
An AI assistant answers instantly in Arabic or English, qualifies budget and timeline, books the viewing and only then wakes a human.
Response time collapsed from hours to under a minute and the brokerage finally knows what each portal is worth. Meridian cut two portal contracts in the first quarter and redeployed the budget into the two that convert.
What changed
- First response
- Under a minute
- Lead priority
- Ranked
- Visible per channel
- Portal ROI
Stack
- Next.js
- Postgres
- Claude
- WhatsApp Business API
- Temporal
Disciplines applied
- AI solutions
- Automation & operations
- Custom software development
